Elm Lifestyle pop up store
Functional, sustainable, flexible, solutions.
We worked with our client Elm Lifestyle to design a pop up store to enable them to test the shopping centre and their brand on the market before committing to a long term lease. The pop up was designed with longevity in mind meaning our bespoke display and shelving solutions could be assembled and disassembled, then reconfigured to suit a different location. The joinery offered flexible layout options and was more environmentally sustainable as it was designed to be reused in a variety of spaces including relocation and reuse within the permanent retail store.
Scope:
Joinery design
Spatial planning
POS design
Electrical coordination
Lighting design
Custom shelving and display
Brand integration and signage
Key considerations for the Elm pop up store included:
Brand presence to improve awareness
Signage and visibility from a distance to attract new customers
Spatial planning and flow of customers to maximise sales
Creating a sense of privacy for changerooms within an open plan layout
Sight lines of staff for security and theft prevention
Clever and flexible storage within a small footprint
Coordination of electrical and other services to island position within a shopping centre